CÊLÁ or “I don’t know” comes from the Algarve expression “sei lá”. It’s the belief of peacefully finding all the answers in moments of uncertainty - an intuitive way of living - taking the time to inspire and create within the region’s captivating nature and surroundings.
At CÊLÁ, we have an honest concern about the future of our planet and are fully committed in creating and developing a sustainable business model that’s also ecologically correct, economically viable, socially just and culturally diverse. But above all, we want it to be the answer to the needs of future generations.
We believe that the future of fashion has to be sustainable and circular. But firstly, it’s important to admit that no fashion brand can be 100% sustainable, and we know it. The effort, commitment, values and your direction are the things that keep brands on their toes and help them make a true effort.